Why should you propel social media marketing to the forefront of your marketing strategy?
With over five years of in-depth expertise in social media and internet marketing for business, we know it works. We can help you utilize social media to give your audience valuable, quality content that is sharable with others. We will establish your business and you as an expert in your field. Managed effectively, this will equate to lead generation and ultimately, sales.
Based on your goals, we will discuss which social media tools you will use. For example:
- Facebook – Digital Ad Campaigns, Facebook Events, Groups, Check Ins and Deals
- YouTube and Videos
- Email Marketing
- SMS – Text Message Marketing (Mobile Marketing)
- QR Codes
- Online and Offline Press Releases
And, which social media online communities you should establish your presence and how to effectively listen, engage and participate in the communities. The big 3 are Facebook, LinkedIn and Twitter. However, there are hundreds of online communities. It’s simply not practical to try and participate in all of them. What is key: know your customer, audience and where they spend their time online. Pick 3-4 online communities and set up your brand presence.
An ideal social media strategy depends on your business, goals and objectives, time and resources. What is important to consider in your marketing plan is that social media tools and communities are the best opportunity for you to connect with customers and prospects, using multiple touch points and media outlets.
This requires ongoing time, management and effort. A successful social media plan equates to 3-10 hours per week. If that is not feasible for your business, consider hiring an expert like Grow Social Marketing.
With the plethora of social media options, Grow Social Marketing ensures that you tackle the right channels with the right content. Grow Social Marketing will work with your company to navigate the fast changing world of the social web to help your company improve customer relationships and increase sales.